Industry Trends

It was a record-breaking 2024 Prime Day. According to Adobe Analytics, consumers spent $14.2 billion this year, up 11% percent…

Imagine trying to hit a bullseye in the dark; that’s affiliate marketing without first-party tracking.  In a world where privacy…

Another year, another record broken. Black Friday and Cyber Monday kicked off the holiday shopping season with a bang. This…

Affiliate marketing has been implemented since the early years of the internet, but it is still an effective way to…

Prime Day 2022 has come and gone (and so has Amazon’s second Prime Day for the year), banking another massively…

In order for brands to stay competitive in today’s increasingly competitive market, they need to engage in some form of…

Social media has been an integral part of marketing over the last decade. If you’re a business, chances are more…

Social commerce has been on a steady rise in recent years, growing to an astounding $727 billion in 2022. If…

This is a guest post from our friends at electrIQ marketing. We hear a lot about the differences between Gen-Z and…

Affiliate marketing plans can change in a moment’s notice, and the onset of COVID-19 has shown just that. While the reality of many…

Not sure if you have seen this tiny little definitely not a phenomenon show on Netflix called “Tidying Up with…

According to recent shopping data from Google, 40% of online transactions are now done on mobile. Furthermore, before the purchasing stage, shoppers…